Inspired: People

Donald A Norman

< < Back : : : Next > >

Staple reading for every first-year design student, Donald A Norman's The Design of Everyday Things brings a common-sense, straightforward perspective on the sometimes elitist field of "Design."

This is a lightbulb book that forever changes the reader's perspective on the objects they encounter every day. A self-proclaimed "technology enthusiast," Norman is a principal of the Nielsen Norman group and a Professor for Computer Science at Northwestern University.

Buy Online and Sample Pages